Collecting Emails: Tools to Use and Tricks to Grow Your Email List

Start adding fresh contacts to your email lists and continue generating growth. No idea how to start? This article will guide you on the relevant things you need to know to keep your email lists growing. We'll provide tools you can use to get these emails. You'll get tips and tricks too on how to get these emails for free perfect for your email marketing!

Table of Contents

• What is an Email List?
• How to Grow My Email List?
  • Importance of Growing an Email List
• What Does It Mean to Collect Emails?
  • What is Collecting Emails For?
  • Why Do People Collect Emails?
• How Does Email Collection Work?
• Importance of Collecting Emails
• Email Capture
• Email Capture Samples
• How To Collect Emails for Marketing?
  • How to Collect Emails on Facebook?
    • Email Addresses from Facebook Groups
  • How to Collect Emails from Google Forms?
  • How to Collect Emails with MailChimp?
  • Collect from Website Visitors
• Collecting Emails without a Website
• Can I Collect Emails for Free?
  • How to Get a Free Email List?
• Free Email Collection Tools
• Quick Recap

What is an Email List?

An email list is a database of information on potential or existing clients. It is usually a compilation of email addresses, names, and contact numbers. 

How to Grow My Email List?

Collecting email addresses from the visitors of your landing pages, websites or other platforms is the key to cultivating regular and repeating customers. 

As easy as it sounds, it's actually difficult to obtain information since not all are comfortable sharing their data without a good reason.

There are different ways to grow your email list and these will be tackled in the latter part of this article. 

The important thing to know first is, that purchasing emails is not always the solution to growing your email lists, you have an option to get emails for free. 

Importance of Growing an Email List

Email marketing is the best way to connect with customers aside from social media platforms. Getting a higher click-through which is said to be 6x more possible when reaching out via email instead of tweets. 

Collect as many as emails that you can use for your email marketing or promote your business. Make sure they are active to avoid wasting time on keeping them. The larger your email list is, the bigger audience you will reach. 

People use social media a lot and never fail to visit a single website in a day. Millions of people are active in the digital world on a daily basis. The more leads you get, the bigger your email list will grow. 

Also, email is 40x more effective in getting new customers compared to Twitter or Facebook.

What Does It Mean to Collect Emails?

To collect emails means getting the emails from your visitors who click on a link from your website, social media page, or any content you post over the internet. 

Mostly, these emails are obtained through forms that are being filled up upon reaching a certain page of your website.

What Is Collecting Emails For?

The emails collected are used in marketing campaigns. Since emails are not going to be active for a long period, especially for work emails since people change emails once they transfer to a different workplace. 

Instances like forgetting passwords and losing access to emails can also result in getting new ones. 

Hence, collecting emails on a regular basis is important to keep the database updated and retain emails that are only active.

Why Do People Collect Emails?

People collect emails since it is the best way to build relationships with potential customers more intimately.

Instead of merely posting status and content on your website or social media platforms, reaching them via email would make them feel that you value them.

How Does Email Collection Work?

There are various ways to do email collection. Below are the 6 most used ways by people in collecting emails to grow their list. 

1. Collect Emails using Facebook Ads
2. Use Custom Email Opt-in Pop-Ups
3. Offer an Incentive through Lead Magnets
4. Host Free Webinars
5. Share Links on Social Media Platforms with Compelling Visuals
6. Email Finder Tools

These are just some of the numerous ways to find email addresses for your marketing campaign. There is no need to spend a huge amount of time and effort collecting email addresses. 

Once you get the emails, preserve them and keep in contact with everyone on your mailing list. Send them a newsletter, running contests, personalized gratitude emails, new blogs, and promotional offers as well as discounts you are doing with your business. 

Importance of Collecting Emails

Email collection plays a big role in doing marketing. It is pointless to even keep a single email that is no longer active. 

In doing business, being updated with all the resources you have is necessary to perform effective marketing. 

If you stop collecting email addresses, it will be very difficult to keep in touch and build a solid relationship with your clients and even those people who showed interest in your product or services.

What is the point of having quality content and many visitors if you will not collect their email addresses?

Collecting email addresses will also help you convert a lead to a potential client, not only one but could reach half of those who are on your lists.

Email Capture

Email capture is a marketing technique used to grow your mailing list where a form will pop up and ask them to submit their active email addresses in exchange for an offer like coupons, free exclusive content on your website, or discounts.

The goal of using email capture is to turn people into customers. In standard email collection, you will get random emails but with email capture, the focus is to get email addresses from people with higher odds of becoming customers. 

There is no such thing as too much help when you try to build your email list. Knowing the best ways to do email capture is only part of the process. The most important thing to do first is to know where you can use these email captures. 

• Landing Page Sign-up Forms
• Floating Bars
• Pop-up Forms

These can be integrated into different places that could include your site, Facebook page, other social media platforms, or good specific content on your site.

Usually, it's a form of a link to direct people to a specific page where your best offer can be seen. 

Email Capture Samples

To give you an overview of what these email captures look like, we'll throw in some samples from brands they use to collect email for their email marketing. These email capture samples show features letting people sign up and or pop up forms in hoping to convert someone into a customer. 

Notice how these brands lay their message to get these visitors to sign a form and collect their email to use in their business campaign. Most of them are landing pages, there are also opt-in pop-up samples. 

You will see new ideas, how their designs look, the content of their email capture, their choice of words in presenting their offer, and how the elements are being placed together to get people to signup. 

When creating one, always keep in mind that simplicity is better. Ensure that your theme or template complements your business' brand and image. 

How to Collect Emails for Marketing?

As mentioned in the early part of this article, there are plenty of ways to collect email addresses. Always opt for a good and easier way to get the email addresses perfect for your campaign.

There are no limits. If you use one way to collect emails, that is totally fine. However, the more the better. Getting new emails from time to time to widen your reach is not a bad thing. The bigger your email list, the more leads you can convert. 

If you collect the right email addresses and reach the right people, you will see on your analytics tool that you are doing the right thing and that you are using the effective way for your business' growth. 

Read along to see thorough steps on how to find leads and a copy of their email addresses.

How to Collect Emails on Facebook

As a business owner, you probably have established your Facebook page already. 

One of the most valuable benefits of building a page is to have gain more audience bringing an opportunity to grow your email list.

Facebook, known as the biggest social media platform in the digital world is a powerful tool to have when you own a business. 

If you use your page correctly, it will be easy to find more leads to add to your email list. 

Embedding your signup form on your Facebook page will make it easier for a user to submit their email addresses.

The right CTA button will encourage a prospective customer to provide the information you are asking for.

Email Addresses from Facebook Groups 

Creating an exclusive Facebook group for your business followers can encourage signups. You can offer additional perks after they join or give them access to special site content. 

Aside from promoting your group on your social media platforms, you can find people on other groups and lead them to join yours.

By simply adjusting the group signup setting to prompt users to leave their email addresses in exchange for those offers.

This allows an opportunity to showcase your business as well through the lead magnets you offer to them. 

How to Collect Emails from Google Forms?

Google Forms can collect email addresses for you, so you don’t need to worry about including a specific email field within the form. Just follow these steps:

• Log into your Google account.
• Open a new Google Form.
• Click the settings icon (the gear) in the top right corner.
• Click the checkbox next to the Collect email addresses option.

That’s all you have to do. You can edit the rest of the form as needed, and when you share it with respondents, they’ll have to include their email addresses before they can submit their responses.

How to Collect Email with Mailchimp?

Collect From Website Visitors

Email marketing is shielded from the fluctuating algorithms that influence most online marketing platforms, making it a reliable tool for generating a loyal audience. 

We’ll explain how to get email addresses from your website subscribers through seven proven techniques.

Seven ways to collect email addresses from your website visitors:

1. CTAs
2. Lead magnets
3. Create a quiz or game 
4. Offer an incentive 
5. Email pop-ups 
6. Landing page or squeeze page
7. Opt-in form

Collecting email addresses from your website visitors will help you increase site traffic and grow your loyal customer base. 

Once you have a substantial email list, it’s important to nurture your leads and customers through strategic email marketing initiatives. Start with a welcome email template to engage new customers and then make sure to continuously nurture your leads with strategic drip email marketing campaigns.

Collecting Emails without a Website

These days, it’s not easy to do business without a website that people can visit for information, buying opportunities, or even just a chance to connect with your business. 

A website is a great way to bring everything together. It can be a landing place for your email subscribers, it helps carry out your marketing efforts, and it is a part of the voice of your business.

6 Ways to Collect Emails Without a Website:

1. Send visitors to your social media pages
2. Keep fans updated with newsletters.
3. Deliver new content directly to email inboxes.
4. Run contests for email subscribers.
5. Lead subscribers to online stores.
6. Offer discounts, coupons, and exclusive deals.

Email marketing allows you to add value to your business and stay connected with customers. Since there is no website for customers to visit, you can use email marketing to get out the information you would have included in a website.

Plus, without the time and cost of site management, you can focus even more on creating stunning email marketing campaigns.

Can I Collect Emails for Free?

Yes. There is always a way to spend less but earn more. With free tools available online, it will no longer be impossible to collect emails for free.

How to Get a Free Email List?

Email is one of the most common and effective means of communication today. However, to market effectively with email, it is still essential to include both quality and quantity in your list.

Use as many tools as you like to get free email lists. There is no harm in trying. Ensure that the tool you are using is reliable. You can search online for free email collection tools and give them a try. 

Free Email Collection Tools

TruVisibility

Get those active emails through TruVisibility. Their reliable services will help in growing your email list with no hassle. They offer a free start and are affordable as your needs grow. 

Their Messaging product will do more than just collect emails but also do email marketing managed in one site without having to move from one site to another. 

Some features of this tool include powerful marketing automation so that you can welcome new subscribers while segmenting your list based on purchase patterns, demographics, and more.

MailChimp

The free account offered by Mailchimp makes it popular with bloggers and small businesses. This service also offers excellent tools for online businesses and email marketing.

Benchmark

A well-known email marketing service provider, Benchmark is another that gets little attention but is still widely used and has many features.

With it, you can automate many of the same marketing processes, including the ability to send specific autoresponder series to subscribers based on actions taken on your website or by them in an email.

LeadIQ

Using LeadIQ, users can create their own email marketing lists by browsing through 100 million email addresses and downloading verified emails.

As well as real-time job change notifications, the platform offers users visual analytics to help them understand their data better.

OneMoreLead

Mailing lists obtained from data brokers often become stagnant over time. On the other hand, OneMoreLead provides dynamic email lists. The database is updated every time a professional changes jobs or companies.

A lack of investment in a tool to facilitate the process has led to many companies being content with this state. However, the right marketing tool does not have to be expensive. There are many affordable email marketing tools that can save you time and money

Quick Recap

Growing your email list is not difficult to do. You have plenty of options to choose from on how to obtain those emails you need for your email marketing. 

It is important to keep your customers and prospective clients in the loop in a more personal way and that is why getting their emails can be very beneficial not only to your business' growth but also reputation.

To effectively perform an email marketing campaign, having a list of active and working emails will do the job. The more people you send a mail to, the more chances of getting these people to convert as customers.